ASHLEY SMITH PHOTOS

Brand Identity / Print + Digital Collateral


Ashley Smith is a Utah-based elopement + intimate wedding photographer capturing love stories around the world. Ashley’s mission is to reimagine elopements — guiding couples off the beaten path to create a day that is beautifully and uniquely theirs. She prioritizes the documentation of unfiltered love stories for couples all over the globe in settings that break tradition and lay the foundation for true, organic storytelling unique to each kind of love.

Our aim was to create a brand identity that fully encapsulates that. We created an elevated, yet playful identity that brings luxury into her adventurous locations and settings — emphasizing a feeling that speaks to imagination & adventure, in whatever form that means to each couple’s type of love. An identity that speaks to the wild and romantic souls, with a touch of artistic, magical flair that empowers each couple to create a day true to THEM. These core emotions were brought to life through luxe type, earthy tones & artistic illustrations that mesh luxury and adventure into one.